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Keith Mirchandani on Blogger
Focused on Direct-to-Consumer Business Strategy
Saturday, September 11, 2021
Wednesday, August 4, 2021
Monday, June 21, 2021
Three Tips for Business Success from an Award-Winning Entrepreneur
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The Electronic Retailing Association
An alumnus of the Harvard Business School, Keith Mirchandani is an award-winning entrepreneur and the principal and CEO of Tristar Products, a direct-to-consumer business in Fairfield, New Jersey, he founded 25 years ago. Under his guidance, the company has grown into an industry leader with numerous brands distributed in over 100 countries. Outside work, Keith Mirchandani continues to grow his expertise by being a member of various professional organizations, including the Electronic Retailing Association (ERA).
ERA is a nonprofit organization and the only global network for multi-channel home shopping and direct-to-consumer businesses. It comprises members from Europe, the Middle East, the Americas, Asia, and Australia. ERA’s main mission is to support and strengthen the industry by providing it with a voice and a unified global structure. ERA is committed to defending the interests of both its global members and their customers.
To help the first, ERA organizes various networking events, including the largest European Home Shopping conference and the Chicago Inspired Home Show. Furthermore, it represents its members in front of European and national institutions.
As for consumers, ERA ensures industry-best standards are met with its consumer protection program.
Monday, May 10, 2021
Contour Leg Pillow and Power Bed Encourage Good Posture When Resting
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Wednesday, March 17, 2021
PowerXL Named among Top-Selling Brands According to Amazon Launchpad
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Tuesday, February 23, 2021
Pasta & Revolutionizes Home Pasta Making
Keith Mirchandani is the CEO of Tristar Products, Inc., a direct-to-consumer business that has launched successful brands worldwide. One of Keith Mirchandani’s most popular lines is Emeril Everyday, which includes Chef Emeril Lagasse's Pasta & Beyond Pasta and Noodle Maker.
Designed to take time and effort out of the equation, this innovative pasta maker does away with kneading by hand, rolling out the dough, and feeding it through a pasta press. Instead, all the cook has to do is add the flour and wet ingredients, and the pasta maker does the rest.
At the heart of the design of Emeril Lagasse's Pasta & Beyond Pasta and Noodle Maker is a powerful motor that drives a mixing bar that kneads, mixes, and extrudes dough through shaping discs that make fettuccini, spaghetti, angel hair pasta, linguini, penne, lasagna, or tagliatelle.
Simply adding beet juice creates red penne, and adding spinach juice makes green tagliatelle. You can add any fresh herb, such as parsley and oregano, directly to the dough. Additionally, you can use the lasagna noodle setting to create ravioli or Asian-style dumplings.
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